Google 2024 Hustle Academy Bootcamp Program For African Entrepreneurs

Published: 11 May 2024

Elevate your business with the power of AI in our week-long bootcamp.

Program Overview

Day 1 – Optimise: Business Strategy

• Undertake a SWOT analysis of your business strategy to-date
• Use this to design a growth plan for the coming year which focuses on the steps your business can take to attract new customers and increase sales
• Solve problems like a consultant

Day 2 – Boost: Sales & E-Commerce

• Determine your revenue goals for the next year
• Understand your audience
• Identify market trends
• Conduct competitor analyses
• Define your unique value proposition
• Discover ways in which you can move customers through the consumer funnel
• Explore the different opportunities to sell your products and service through e-commerce

Day 3 – Amplify: Digital Marketing & AI

• Understand the key digital marketing channels available to your business
• Discover how to engage your audience with short-form video
• Explore new AI-powered marketing tools and how to supercharge your digital strategy

Day 4 – Accelerate: Productivity with AI

• Explore the steps you can take to plan your finances and create financial forecasts to secure investment
• Learn about cutting-edge AI tools (and how they work) to save time at work and on tasks

Day 5 – Lead: Effective Leadership & Pitching

• Discover top tips you can implement to build your own pitch deck for investors to help your business secure funding
• Create your own pitch
• Discover your own leadership style and how to navigate change at work.

Dive Deep with Virtual Workshops: Master the latest industry skills through live, online workshops led by our expert trainers. These interactive sessions are designed to be practical and hands-on, giving you the tools you need to succeed immediately.

Network & Collaborate: Don’t go through it alone! The peer networking sessions connect you with your fellow participants to share insights, best practices, and forge valuable connections that will last beyond the programme.

Get Mentoring Support: Go beyond theory with personalised mentoring sessions. The mentors will work with you to tackle real-world business challenges and address any knowledge gaps you may have. This is your chance to get expert guidance tailored to your specific needs.

Are you ready to take your hustle to the next level? 

Google Hustle Academy Bootcamp Program

Application Deadline	Not Specified
Country to study	Kenya, Nigeria, South Africa
Type	Entrepreneurs
Sponsor	Google
Gender	Men and Women

Benefits of Google Hustle Academy Bootcamp Program

The Hustle Academy is a free, 5-day virtual bootcamp for small businesses in Kenya, Nigeria, and South Africa, focusing on building future-proof business success.

Get ready to:

• Master cutting-edge AI skills and strategies in live, interactive sessions led by expert trainers.
• Unleash the power of AI and other digital technologies for business growth.
• Network with fellow entrepreneurs and build valuable connections.
• Gain personalised insights and actionable advice from dedicated mentors.

Requirements for Google Hustle Academy Bootcamp Program

To be eligible, we measure businesses against the following criteria:

• Business maturity: Businesses should have already created a business plan, defined their product/service offering and be looking to now scale this
• Size of operation: The Hustle Academy is open to businesses that have at least 2 full time employees and have been operating for over 12 months
• Revenue generated: This training is aimed at businesses who have generated profit in the last 12 months or are 1-3 months away from breaking even

Application Deadline

Not Specified

How to Apply

Interested and qualified? Go to Google on docs.google.com to apply