The Future For Nature Foundation (FFN) supports young, talented, and ambitious nature conservationists committed to protecting species of wild animals and plants. We believe in the power of the individual. Therefore, we select a new generation of nature conservationists who we believe make the difference for the future of nature. Natural leaders who inspire and with their drive and ‘stubbornness’ achieve impressive results. Annually, we put three of these promising young people in the spotlight.

From all over the world young nature conservations (up to 35 years old) apply for this prize. The National  Selection Committee, consisting of experienced nature conservationists from the Netherlands, chooses six to ten nominees from all the applicants. Subsequently, an International Selection Committee of renowned nature conservationists selects the three winners.