The International News Media Association (INMA) is the world's leading provider of global best practices for news media companies looking to grow revenue, audience, and brand amid profound market change.
INMA leverages its global membership network to:
- Build communities of best practice and facilitate the exchange of ideas, expertise, benchmarks, and experiences.
- Distill the collective knowledge of members into insights that grows audiences, transform brands, and ensure the financial sustainability of news media companies.
- Identify and recognise excellence in vital areas such as subscriptions, data, product, advertising, newsrooms, and the business of journalism.